Et Al. Apparel
In 2019 during my biological sciences degree, I was attending a principles of evolution lecture where we were shown artwork by Ernst Haeckel, I was captivated by the detail, colour and likeness of his work and thought it would look incredible applied to apparel. 2022 presented the free time and other resources required to build further on that thought and thats when Et Al. Apparel came to fruition, a clothing brand bringing together the artwork of naturalists, nature enthusiasts and the natural history pioneers who communicated often never before seen fauna and flora to the world through imagery.
Good apparel shouldn't cost the earth, ours doesn't.
I felt strongly about the brand needing green infrastructure, which is why we only source our apparel from eco-certified material manafacturers, meaning the apparel we apply the artwork to is firsty ethically and sustainably sourced, and secondly either 100% organic cotton or a mix of organic cotton and recycled plastics once bound for the ocean or landfil. Our fulfilment centres are based in England, Latvia and Spain and from these centres we ship worldwide. Our Shipping is powered by Shopify Planet, this ensures that not only is all our shipping carbon neutral but we contribute to the removal of atmospheric carbon by donating to conservation groups that remove it from the air via direct capture and via ocean-based removal, keeping it stored for over 1000 years.
Putting more good back in
As well as taking measures to neutralise our environmental footprint, we also make an effort to put more good back in. From day one we have partnered with Eden Reforestation Projects and have planted two trees for every one tee sold. We have also pledged 10% from all our profits towards grassroots wildlife conservation.
We clean up after ourselves.
Ecommerce deliveries have a carbon footprint. That's why we support verified projects that remove carbon from the air.
Every delivery’s carbon footprint is calculated based on weight, shipping method, and distance traveled. We neutralize these emissions by purchasing verified carbon removal credits from groundbreaking projects.
With your purchase, you’ll join a community of proactive merchants and customers dedicated to a sustainable future. Together, we've removed emissions for over 44 million deliveries and removed over 30 thousand tonnes of carbon.
We work with a network of pioneering carbon removal companies that have been vetted by the commerce platform Shopify.